PRODUCT CATEGORIES
About us
Love.it is a brand established by a young, multi talented team inspired by art, design, architecture and fashion. The founding vision is one of an idea that would unite different aspects of a day to day lifestyle into a unique, uniform concept. Keeping this idea alive, we aim to bring the most unique, inspiring and qualitative, to create an extraordinary way of living.
Nana
Creative Director | Interior Designer | Spatial Identity & Design Curation
Nana designs interiors with a strong, unmistakable point of view — spaces where sculptural expression meets emotional warmth and contemporary living.
She curates environments at the intersection of art, architecture, fashion, and everyday rituals, transforming space into experience rather than simply form. Her work is driven by contrast: softness versus structure, industrial edge paired with refined elegance, minimalism infused with personality. Furniture becomes sculpture, materials carry meaning, and light functions as an architectural tool that defines atmosphere, rhythm, and emotion.
With a background in Marketing Communications in London, followed by specialised studies in Rome focused on textiles and colour theory. This multidisciplinary foundation allows her to approach interior design holistically — shaping spatial narratives through colour, texture, lighting, and carefully curated design objects.
She leads creative processes from concept to completion, collaborating with clients, brands, and creatives to deliver residential, retail, and commercial interiors with strong identity, clarity, and lasting impact. Each project is intentional, distinctive, and designed to be experienced.
Expertise: Interior Design • Creative Direction • Spatial & Concept Development • Design Curation • Textile & Colour Strategy • Material & Lighting Design • Residential & Commercial Interiors
Nana designs interiors with a strong, unmistakable point of view — spaces where sculptural expression meets emotional warmth and contemporary living.
She curates environments at the intersection of art, architecture, fashion, and everyday rituals, transforming space into experience rather than simply form. Her work is driven by contrast: softness versus structure, industrial edge paired with refined elegance, minimalism infused with personality. Furniture becomes sculpture, materials carry meaning, and light functions as an architectural tool that defines atmosphere, rhythm, and emotion.
With a background in Marketing Communications in London, followed by specialised studies in Rome focused on textiles and colour theory. This multidisciplinary foundation allows her to approach interior design holistically — shaping spatial narratives through colour, texture, lighting, and carefully curated design objects.
She leads creative processes from concept to completion, collaborating with clients, brands, and creatives to deliver residential, retail, and commercial interiors with strong identity, clarity, and lasting impact. Each project is intentional, distinctive, and designed to be experienced.
Expertise: Interior Design • Creative Direction • Spatial & Concept Development • Design Curation • Textile & Colour Strategy • Material & Lighting Design • Residential & Commercial Interiors
Petros
Petros operates at the point where design meets technical precision and real-world execution. He is the person you call when design needs to stop being an idea and start becoming reality. With deep knowledge of import–export processes, technical detailing, and interior architecture, he steps in when a project demands clear thinking, problem-solving, and the right decisions.
At Love.it, he is responsible for international projects as well as demanding domestic ones that require technical expertise and adaptability. He acts as the link between creative vision and implementation, turning design into something buildable, functional, and meaningful.
His aesthetic identity draws from 80s pop culture, Andy Warhol combined with Achille Castiglioni, the Bauhaus philosophy, and industrial culture, with a strong affinity for brutalist, raw, and provocative design—honest, unpolished, and free from unnecessary embellishment.
With a background in Marketing Management and Marketing Communications, alongside studies in painting and architectural design, he approaches each project holistically, blending function, aesthetics, and experience. For Petros, good design is not about impressing once—it’s about substance and solutions that still work tomorrow.
At Love.it, he is responsible for international projects as well as demanding domestic ones that require technical expertise and adaptability. He acts as the link between creative vision and implementation, turning design into something buildable, functional, and meaningful.
His aesthetic identity draws from 80s pop culture, Andy Warhol combined with Achille Castiglioni, the Bauhaus philosophy, and industrial culture, with a strong affinity for brutalist, raw, and provocative design—honest, unpolished, and free from unnecessary embellishment.
With a background in Marketing Management and Marketing Communications, alongside studies in painting and architectural design, he approaches each project holistically, blending function, aesthetics, and experience. For Petros, good design is not about impressing once—it’s about substance and solutions that still work tomorrow.
Haris
Well experienced in the clothing and fashion industry, Haris is mostly involved with the clothing and accessories section of Love.it. With a natural talent in colour and textile combinations, he has an «eye» for the new fashion trends.
He can be found in the Love.it concept showroom preparing new arrivals or in samplings around Europe in a quest to find the freshest designs.
He can be found in the Love.it concept showroom preparing new arrivals or in samplings around Europe in a quest to find the freshest designs.
Ioanna
In charge of Love.it photo shoots, Ioanna will zoom in on product photos intended for the website but also on full-scale Love.it projects. Her portfolio includes interiors, portraits, food, as well special photo shoots for book covers, providing her with the experience necessary to acquiring the maximum out of each shot.
Inside the team, she's the exception to the cat or dog question...
Inside the team, she's the exception to the cat or dog question...
Maria
She’s the one taking care of the day to day operations in Love.it but beyond her communication skills Maria loves functional design especially on everyday, utilitarian items.
Favourite item is the Seletti Robot Lamp and the whole Hybrid range as she has a soft spot for Art de la table. Favourite colour is green although she always wears black!
Favourite item is the Seletti Robot Lamp and the whole Hybrid range as she has a soft spot for Art de la table. Favourite colour is green although she always wears black!
Xenia
Big advocate of "form follows function”, Xenia has many interests ranging from urban planning to interior design.
Erica
Verra Italianna, Erica studied in Centro Studi Aziendali and is characterized by her optimism, spontaneity and deep love for Design, a characteristic that makes her the best guide through the complicated and colorfull world of Design.
Favourite designers are Patrizia Urquiola and Marcantonio. She is to be found in Love.it Thessaloniki.
Favourite designers are Patrizia Urquiola and Marcantonio. She is to be found in Love.it Thessaloniki.
Andreas
The Golden Hall smile! Andreas can be found in the golden Love.it, you guessed it, in Golden Hall! He loves discussing about design, technical details and the stories behind the design of iconic pieces as his favourite Melt light.
Alkis
Love.it on wheels! Alkis scours the streets of Athens daily, delivering from the tiniest, little glass to the largest piece of design. He is the team’s silent power, he loves long distance deliveries, anything that feels like a road trip and unboxing! His Love.it favourite piece is the Burlesque Giant (3 Monkeys) candleholder.
